Good design married with functionality does not happen by chance. You've probably stumbled across your fair share of websites that you simply can't navigate, or draw back in pain from the blinking borders and blinding mis-matched color schemes. It's not just you. Nature is often based on symmetry, simplicity and elegance of design. Maybe stimulating a flight or fight isn't the best choice in design.
When it comes to good web design on a small budget, I can provide an answer. Even if you have no idea what you want, we can work together to find a style and look to fit the purpose of your website. Just getting a website up so it can go on a business card isn't enough. Use your website to drive traffic to your product, or your information. Make your website work for you.
You probably get a dozen of e-newsletters or promotional emails in your inbox a week, or even daily. E-newsletters are a fabulous way to directly reach your customers for an exceedingly cheap rate. However, your customer is also receiving a variety of e-newsletters every week too. How do you make sure yours stands out and isn't deleted, or worse, detected as spam? Simple design, top notch action orientated copy, and strict deliverability tests.
E-newsletters aren't just a way to inform your loyal followers of promotions. An e-newsletter can be completely promotional free! Instead of sending the weekly boring internal office email about updates in the company, one client chose to send e-newsletters and got phenomenal response. Sometimes emailing free tips or information will have a higher response rate and trust factor than sending a promotional email.
When it comes to distribution, I run test samples of each email campaign through a series of rigorous tests. This includes testing in fifteen different email clients and running it through six spam and firewall checks. All this to ensure that your e-newsletter can safely arrive in each email inbox that you choose to send it to.